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Surveying AI adoption in the drinks trade

Published:  17 September, 2025

As businesses increasingly embrace elements of AI to enhance their efficiency and performance, the Harpers team invited our trade readership to take a survey to help build a picture of uptake in the drinks world.

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AI – drawing the line

Published:  11 July, 2024

From NPD to vineyard management, Jo Gilbert asks how AI can benefit the alcohol industry – and when it’s time to stop.

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Prowein 2024: Wine industry needs to professionalise to survive

Published:  12 March, 2024

Economic sustainability is the big topic at Prowein this year, as the global cost of living crisis chafes against the challenges of decreasing consumption rates and an overabundance of supply. 

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Tech: Innovation on the AI spectrum

Published:  26 July, 2023

In a follow-up piece to last month’s ‘chat’ with Chat GPT, Jo Gilbert dives back into the world of generative AI, to find out more with regard to wine.

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